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Kapost is a platform that takes into account every step of the content marketing cycle. Another keyword research tool that can help you gain a valuable edge over the competition. A recent study found that 54% of the most effective B2B Marketers have a documented content marketing strategy. Analytics tools allow you to gain insight into these areas, so you can base your marketing strategy on cold, hard data (rather than guessing).
Wordtracker’s Keyword Map is a handy tool for SEOs looking to build keyword maps for website architecture. The final disadvantage with ActiveCampaign is that their A/B testing isn’t quite as comprehensive as other email marketing services. You can choose to create alerts from this tool and get them delivered right to your inbox. What Runs Where is a comprehensive ad intelligence tool that lets you track top brands, their advertising campaigns and strategies.
CRM (Customer Relationship Management) tools solve this problem by pulling all your data into one robust management application. Of particular note is the continued emergence of the Content Marketing Platform category. If you follow me on social media, you may have wondered how myself and my team creates so many amazing graphics and what visual marketing tools I am using.
I’m using GetResponse to improve my email marketing strategies but now I know that I also need something for social media analytics and managment. Olark is a customer engagement tool that offers a free chat client for communication with your existing clients and potential customers. If you are on the mission of improving your websites’ conversion rates, this tool is worth your time and money.
For tools where you can get good insight for free, is probably the nearest to Topsy or try then Twitter Advanced search has improved this year. Before migrating our lists over to GetResponse , Mailchimp was our go-to tool for creating newsletters and autoresponders. This robust tool (which offers its own API for working with your own data sets) is extraordinarily powerful.
We’ve recently created a list of 36 free image creation tools which includes a ton of different tools, but here are some of our favorites. Plug in any keyword and understand what real life questions are being asked around it. This tool breaks up questions into who, what, when, where, why, which, are and how modifiers. WhatRunsWhere is a powerful tool that offers a wide range of data on display advertising campaigns.
Mana Ionescu is a digital marketing strategist and president and founder of Chicago digital marketing company Lightspan Digital – http://search.usa.gov/search?affiliate=usagov&query=Digital. Use this tool to find broken links on your site quickly and easily as well as to easily get a full list of all your indexed pages. Getresponse is an affordable and powerful email marketing solution that is affiliate marketing friendly unlike Active Campaign.
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